In the age of fast fashion one shoe designer is doing things differently. Irina of Butterfly Your World prides herself on being a handmade shoe designer.
In 2014 her company, Butterfly Your World was created. With a background in clothing fashion studied in her home country Russia and a long history of sewing since she was just 7 years old it was only natural her life would take a creative route. She moved to United States 13 years ago but it wasn’t until 4 years ago that her passion for creating fun shoes for kids was born shortly after her daughter. Finding a truly handmade pair of shoes proved difficult and so she decided to try her hand at making them.
From there a company was built by her own hands and creative design.
Butterfly Your World makes shoes that range from Newborn to Adult in some styles and every pair is handmade in her workshop located in her home. The designs are hand drawn first and brought to life with curated leathers and a sewing machine, often with her daughter (and tiny muse) as her helper.
Each handmade pair takes 3-4 hours to complete, all cut by hand and sewn by her alone. There are no shortcuts to get to the end result.
Her loyal customers rave about her product and some have been buying for their children since birth.
One review on her Etsy Shop states: “Absolutely amazing. Seller is fabulous. Product is gorgeous. Fast ship, great communication. My grand daughter wore these with her unicorn dress at a National pageant and won her division in fashion wear. Just gorgeous. Thank you for helping to make her dreams come true.” and a user review from a happy 5 year old “I wish these were the only shoes I had, so I could wear them every day.”
Her creativity knows no bounds as she is pushed to create new styles to keep up with the latest trends. Designs range from very simple moccs in solid colors, classic oxfords and mary janes to intricate hand painted shoes like her most popular design, her unicorn boots.
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